{"id":2153,"date":"2022-01-21T14:54:30","date_gmt":"2022-01-21T01:54:30","guid":{"rendered":"https:\/\/ideationagency.co.nz\/?p=1471"},"modified":"2022-08-30T16:51:06","modified_gmt":"2022-08-30T04:51:06","slug":"cookie-time-christmas-cookie-flip","status":"publish","type":"post","link":"https:\/\/wordpress-337126-1037752.cloudwaysapps.com\/media-insights\/cookie-time-christmas-cookie-flip\/","title":{"rendered":"Cookie Time Christmas Cookie Flip"},"content":{"rendered":"\n<p>2021 saw the return of the Cookie Time Christmas Cookies and we helped partner with Cookie Time to also launch the new plant-based Chocalicious flavour.<\/p>\n\n\n\n<p>We partnered with the award-winning ZM breakfast show \u2013 Fletch, Vaughan and Megan \u2013 to deliver a 2-week promotion promoting their cookies. Each day FVM took two callers to air and encouraged them to either pick the &#8220;top&#8221; or the &#8220;bottom&#8221; of the Cookie Time Christmas Cookie. They flipped an in-studio cookie and the person who correctly guessed which side this landed on took home $500 cash!<\/p>\n\n\n\n<p>An extra 4 weeks of activity across radio, social, digital &amp; iHeart were used to deliver added value to the campaign.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized is-style-default\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/wordpress-337126-1037752.cloudwaysapps.com\/wp-content\/uploads\/2022\/01\/Picture-1-1140x584.png\" alt=\"\" class=\"wp-image-1472\" width=\"989\" height=\"507\"\/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>2021 saw the return of the Cookie Time Christmas Cookies and their new plant-based Chocalicious flavour.<\/p>\n","protected":false},"author":2,"featured_media":2429,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[9],"tags":[],"department":[11],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.5 - 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